Purpose is the foundation for the conscious creation of the culture you want to build in your organization. So, how can you articulate your unique purpose in a way that inspires others, to join your team, to support your movement, to buy your product? And how do you keep that in line of sight when the busy-ness starts to cloud your thinking?
Overwhelm is a state that every entrepreneur has struggled with at one time or another, and while it feels like it owns you when you’re in it, it's really an emotion in the context in which we most often use it, and that means that you own it. It doesn't happen TO us, and it’s time to take back our responsibility in creating overwhelm for ourselves.