“People don’t buy what you do, they buy WHY you do it.” ~Simon Sinek. People are starting to realize that without clarity of purpose, mission doesn’t mean that much. So if you have limited time, always start with purpose. When you are clear on why you're in the business you're in, you have a solid foundation from which to build, and that statement can drive every decision and every action every day.
Despite the fact that I was anti- social media quiz, at first, I know that we all have an insatiable desire to learn more about who we are and why. Unlike other types of consumable online content, quizzes allow people to not only express themselves, but to make their own choices. Whereas most content is static, quizzes are interactive. People love learning about themselves and talking about themselves and quizzes allow them to do both.
Here we are, a couple of weeks into the New Year and some of you may feel like you haven’t necessarily ‘hit the ground running.’ If you feel like your opportunity for a fresh start – to do things a little differently – is passing you by, DON’T. Whether it’s 10 days or 2 months in, it’s never too late to start where you are, make a plan, and get some help. Here’s how …
The keys to being a successful entrepreneur are consistency and perseverance and a willingness to fail. And when we do, we pick ourselves up, dust ourselves off, and do it again! Statistically, it makes total sense. The more times you try, the more times you will fail, and also the more times you will succeed! If you don't fail, you are not learning and growing as a leader.
As we go into this Thanksgiving holiday week filled with opportunities to pause and give thanks, you may need to remind yourself to be grateful to even the most annoying of unsolicited advice-givers when it comes to your business. There is always a lesson to be learned if only you open your eyes to it! In the end, by practicing gratitude, you will find yourself calmer, wiser and more in control.
Have you “fallen out of love” with your business? Have you lost sight of your why? Are you feeling overwhelmed by all the daily distractions from taking the actions that really inspire you? We go into business to do what we love, to have the freedom to make our own decisions and our own schedules, and many of us end up slaves to the business itself and rarely having time to do the parts of it that used to bring us joy! So how do you make space to fall in love with your business again?
What is the opportunity cost of collecting paper or virtual files full of ideas and supporting information if you never get around to using them? What if you let go of the fear that your ideas would be lost if the paper they were written on was gone? What if you could make space in your brain and in your life for NEW ideas, BETTER ideas?
In our workaholic culture, self-care is often seen as indulgent. As a leader, it's your responsibility to set the example in your business that it’s not just about taking care of yourself when you’re sick (treating the symptom), it’s about taking good enough care of yourself that you don’t get sick or run down in the first place (treating the root cause.) Result? A happier, healthier, and wealthier business.
If you are trying to appeal to EVERYONE, then you are speaking directly to NO ONE. The larger your target market, the more time and money you have to put in to attract them. Why? Because your actual target – that person who already wants and needs what you have and just doesn’t know it yet – is an individual. And they want to be treated as such.
It may appear the coaching and training industries are getting overrun by flashy marketing, false promises, and hype, but so has every fast-growing industry in the history of capitalism. Here's how to show up with confidence as a beginner without misrepresenting the truth, and how to shop for training or coaching without getting lured in by shiny objects and empty promises!
Entrepreneurs consider their business their baby, and they are so used to doing everything themselves that they have a death-grip on every activity. But by micromanaging -- keeping all the most important duties to yourself, or hovering over someone as they attempt to do what you’ve asked, not only are you inhibiting their ability to help you in a meaningful way, the end result is you hurt yourself and your baby, er, I mean business.
The thinking is, if your house (literal or metaphorical) is in order, then it makes it so much easier to find the mental and physical space to get the big stuff done! The problem arises when you start to use that as an excuse to avoid the big stuff. The reality is there IS plenty of time ... you just have to consciously decide everyday, how you will use it to your advantage.
Despite the promises of so many DIY tools, tips, and programs for everything from cloud accounting systems to sales funnels, setting up your business systems so that they work for you and actually make your life easier, is not an easy task. With so much to do and so many choices, it’s easy to fall into overwhelm and inaction. Focus, my friends, is the name of the game here ...
There’s nothing that irritates me more than flakiness and yet it’s pervasive in our society. Sure, "Talk is cheap." But what happened to "Do what you say you will do?" I've learned recently the power of micro-commitments in making progress toward some macro goals. Just sharing that advice here as I'm hoping it might rub off and help people keep their commitments to themselves and to others.
Our culture has this incredible aversion to failure. When someone says they “feel like a failure” it brings up some of the worst emotions: self-doubt, pity, shame. This is changing in some circles, but #fearoffailure still holds so many of us back from doing things that would help us grow. But, failure is inevitable. If you’re not willing to fail at all, it means you never tried.
Purpose is the foundation for the conscious creation of the culture you want to build in your organization. So, how can you articulate your unique purpose in a way that inspires others, to join your team, to support your movement, to buy your product? And how do you keep that in line of sight when the busy-ness starts to cloud your thinking?
While the eclipse was a tremendous reminder of the power of nature, and that there are forces at work all around us that are completely out of our control, it was also, for me, a reminder about the things that are happening in my life and business that are completely within my control – that while I can’t control what is happening around me, I do have the ability to change my own trajectory with subtle shifts in my thinking and actions.
There’s no sense denying it … everyone needs some R&R once in awhile to boost their productivity (there are loads of studies and articles out there that simply cannot be argued with), but for an early-stage entrepreneur like me, can it still be justified? That was the critical question looming in my head.
Overwhelm is a state that every entrepreneur has struggled with at one time or another, and while it feels like it owns you when you’re in it, it's really an emotion in the context in which we most often use it, and that means that you own it. It doesn't happen TO us, and it’s time to take back our responsibility in creating overwhelm for ourselves.